B2B SaaS Marketing Agency | Bounty Hunter agency

Your GTM strategy. Our expertise.

Our workflows are fluid, adaptable and designed
to fit in any B2B SaaS growth model

IF YOU ARE PRODUCT LED

We help product-led SaaS products by providing comprehensive
frameworks for customer acquisition, adoption,
and retention.

Challenge Product Led products have

No strategy for converting free trial users to paying customers.

IF YOU ARE SALES LED

Bounty Hunter is a solution for Sales-led B2B SaaS
businesses that rely on paid marketing activities, combining insights from product,
sales, and marketing teams to put into practice.

Challenge Sales Led products have

Long decision-making process make your revenue projections unrealistic.

Our framework

Your journey from funnel chaos to customer
acquisition confidence

Analytics & revenue
attribution setup

We implement marketing analytics & revenue attribution, so you know your decisions are based on accurate data. We utilise this approach to help you comprehend all of the funnel's metrics.

For instance, conversion rates, MQL/SQL costs, sales velocity, Customer CAC, CAC payback periods, Customer LTV.

Multi-channel campaigns

We launch full-funnel campaigns with integrated marketing strategies. Your marketing strategy should be centred around your big-picture busines objectives how we can combine them with multi-channel ads, retargeting, landing page optimization, email campaigns, free trial funnel optimization.

We aim to find profitable customer acquisition channels and use them as your main growth levers.

Landing pages & post-click optimisation

Improve your conversion rate performance with great landing page experience and post-click optimization. Our landing page strategies are specifically designed to drive your potential clients towards taking actionable steps forward in their journey, ensuring they move deeper into the sales funnel.

By leveraging compelling messaging, we aim to not only elevate your brand's position but also to meticulously qualify the leads that are most beneficial to your business.

Launching A/B growth experiments

We test different marketing channels, audiences, offers and funnels on your website and app.

Our goal here is to gather data and insights, learn from customers, and try different approaches. We implement our A/B testing framework where we track growth experiments and results.

Growing your customer base

With the goal of setting a clear path for long-term growth, we’re trying to find gems in your customer verticals and target similar ICPs to get high-intent traffic down to the funnel.

We use techniques such as LTV:CaC projection, n-gram analysis, uncovering buyer intent data to expand your customer acquisition potential while reducing ad spend. This approach is designed to not only expand your customer base but also to enhance customer LTV and optimize CAC payback periods.

Case study

Landing high-ticket SQLs for
sales-led B2B SaaS company

“After an extended period of poor results, we were finally able to generate relevant sales leads and recover revenue from the paid marketing channels.”